Do business studies students feel supported by their university?

By Student Voice Analytics
student supportbusiness studies

Largely yes: across the UK National Student Survey (NSS), comments about student support trend positive at 68.6% Positive, with business and management courses among the stronger subject areas (37.8). Within Business Studies, support itself carries a positive tone (index +26.5), yet students still call for clearer assessment standards, with marking criteria sentiment at −43.1. Disabled students report a weaker support experience (index 28.0), so accessible routes and fast resolution matter. The student support category covers advice, wellbeing and problem resolution across the sector, while Business Studies denotes programmes spanning management, marketing and related fields.

Support services work when students receive quick, human responses and visible resolution. Using student surveys and text analysis, providers can prioritise changes that tighten assessment clarity, stabilise delivery, and keep consistent personal contact from tutors and advisers.

How should academic support and tutor guidance work?

Anchor academic support in what counts for assessment. Students repeatedly ask for transparent expectations and how to improve; the most negative Business Studies theme is marking criteria (−43.1). Tutors can map learning outcomes to criteria, use brief pre-assessment briefings, and supply annotated exemplars and checklist-style rubrics. Regular, short check-ins and timely, actionable feedback help students plan workload and build the critical thinking needed for business problem-solving. Institutions should equip staff to provide consistent, personalised mentorship across modules, with named ownership for queries and clear follow-up.

What should career advice and job placement services offer?

Career services should provide concrete pathways into internships, placements and graduate roles, not just CV and interview guidance. Students respond well to visible employer links, targeted workshops and networking that align to current market trends. Programme teams can co-ordinate with careers colleagues so advice is embedded in modules and assessment briefs, and students can see how skills translate into roles. Year abroad and international opportunities tend to land strongly with this cohort; integrating these into planning and signposting can lift engagement.

How should programmes support mental health and wellbeing?

Stress points cluster around assessments and busy timetabling periods, so wellbeing provision should be proactive and timed. Dedicated counselling, stress management workshops and wellbeing seminars must be easy to book and advertised through a single front door. Short pulse surveys and open forums help teams pick up pressure points early and adjust workload pacing or submission sequencing where possible. When staff normalise help-seeking and model sustainable study habits, participation and outcomes improve.

How do we enhance support for students with disabilities?

Close the gap by guaranteeing rapid triage and named case ownership from first contact, with accessible communications and proactive follow-ups until resolution. Staff should understand and apply individual adjustments, including alternate assessment formats and assistive technologies, with materials available in multiple formats from the outset. Track time to resolution and common pain points so programme leaders can remove recurring barriers. This visible reliability builds trust and helps disabled students engage on equal terms.

What works for online and remote learning?

Remote learning tone in Business Studies leans negative, so delivery needs stabilising features: a single source of truth for course communications, on-demand recordings aligned to assessment, and interactive sessions that preserve peer learning. Provide materials in multiple formats and ensure staff maintain accessible drop-ins and responsive office hours. Clear expectations for group activity and timely facilitation reduce friction in online teamwork.

How can we improve communication and engagement?

Students value quick responses and clear ownership. Package signposting into one simple front door with next steps and timeframes, and use a light-touch weekly change log so everyone sees what has changed. Update the learning platform so announcements, assessment briefs and marking criteria are easy to find. Because opportunities to work with other students often generate friction, set brief group contracts, add interim milestones, and use calibrated peer assessment where appropriate to keep collaboration fair.

Where should providers focus next?

  • Maintain what works for people-centred support. Teaching staff and support teams are strong assets; keep visible contact points and short, consistent check-ins.
  • Strengthen support touchpoints around assessment. Standardised pre-briefs, exemplars and feedback SLAs reduce anxiety and lift sentiment across feedback and assessment methods.
  • Close cohort gaps. Young and full-time learners typically need extended hours and multiple contact routes; mature and part-time students respond well to flexible access and rapid resolution.
  • Target operational basics. Stabilise scheduling and communication through a named owner and a single source of truth, sharing practices from areas where follow-through is already strong.
  • Keep resources easy to use. Library and learning resources trend positively; ensure these remain accessible and integrated into teaching.

How Student Voice Analytics helps you

Student Voice Analytics tracks student support themes and tone over time, from institution to school and programme. It provides like-for-like comparisons across subject groupings and demographics, including Business Studies, so you can see where sentiment is shifting and why. Concise, anonymised summaries and exportable tables make it straightforward to brief programme teams and professional services, prioritise actions on assessment clarity and delivery basics, and evidence progress against sector peers.

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